Digital product
Pricing Calculator
Four ways to reach a price, an elasticity curve that finds the profit-maximising point, and a tier ladder designed around how people actually choose. Pricing is the fastest lever in any business and the least examined.
xlsx· v2.0· 93.6 KB
What you’ll get
- Fill your cost, current price and volume on Inputs.
- Methods compares cost-plus, value-based, competitor-anchored and elasticity-optimal.
- Elasticity models demand at eleven price points and finds the profit peak.
- Tiers designs a Good / Better / Best ladder and estimates the revenue mix.
- 12 tabs, including a live dashboard, a diagnostics read-out and benchmarks
- Excel workbook with every formula visible and unlocked inputs, so you can change anything
- Worked examples built in: five filled scenarios you can switch between and edit
- Yours to keep. Works offline, no subscription, no account needed to open it
