Digital product
Influencer & Partnership ROI Sheet
What each creator actually returns against what they cost, with a portfolio view that shows the power law almost every influencer programme follows: one partner carries it and the average hides them.
xlsx· v2.0· 97.7 KB
What you’ll get
- Log each partner's fee, reach and results on Partners.
- Portfolio ranks them and shows how concentrated the returns really are.
- Rate card works out what you can afford to pay before a deal is agreed.
- Diagnostics tells you whether to scale the programme or fix the selection.
- 12 tabs, including a live dashboard, a diagnostics read-out and benchmarks
- Excel workbook with every formula visible and unlocked inputs, so you can change anything
- Worked examples built in: five filled scenarios you can switch between and edit
- Yours to keep. Works offline, no subscription, no account needed to open it

