Digital product
Go-To-Market Plan
How the product reaches its first real customers: one segment, at most three channels, a message per channel, and a success measure decided before launch rather than after it.
docx· v2.0· 75.6 KB
What you’ll get
- Every section drafted, with the clauses numbered so deleting one renumbers the rest
- The plan
- Launch schedule
- Details
- Worked examples: weak wording against strong, and why the difference matters
- A red-flags section naming what should stop you, and a decision guide for the choices that have no default
- Word document with fill-in fields, dropdowns and date pickers, plus a contents page that builds itself
- A closing checklist, so nothing goes out half-finished
- Yours to keep. Works offline, no subscription, no account needed to open it

