Digital product

Agency Capacity & Utilisation

Whether you can take the next project, told by the two numbers agencies confuse: utilisation, which says how full the team is, and the pipeline weighted against that capacity, which says whether next quarter is a hiring problem or a selling problem.

xlsx· v2.0· 130 KB

What you’ll get

  • List the team on Team with their capacity and billable target.
  • Allocate people to projects on Allocation. Over-allocation flags itself.
  • Pipeline weights the work you might win against the capacity you have.
  • The gap tells you whether to hire, subcontract or sell. It is rarely the one you assumed.
  • 13 tabs, including a live dashboard, a diagnostics read-out and benchmarks
  • Excel workbook with every formula visible and unlocked inputs, so you can change anything
  • Worked examples built in: five filled scenarios you can switch between and edit
  • Yours to keep. Works offline, no subscription, no account needed to open it

Preview

Preview 1