Digital product
Agency Capacity & Utilisation
Whether you can take the next project, told by the two numbers agencies confuse: utilisation, which says how full the team is, and the pipeline weighted against that capacity, which says whether next quarter is a hiring problem or a selling problem.
xlsx· v2.0· 130 KB
What you’ll get
- List the team on Team with their capacity and billable target.
- Allocate people to projects on Allocation. Over-allocation flags itself.
- Pipeline weights the work you might win against the capacity you have.
- The gap tells you whether to hire, subcontract or sell. It is rarely the one you assumed.
- 13 tabs, including a live dashboard, a diagnostics read-out and benchmarks
- Excel workbook with every formula visible and unlocked inputs, so you can change anything
- Worked examples built in: five filled scenarios you can switch between and edit
- Yours to keep. Works offline, no subscription, no account needed to open it

