Digital product
Ecommerce Profit Calculator
Whether an online store actually makes money, built on the number that decides it and that almost no dashboard reports: contribution after advertising, per order, after returns, shipping subsidy and every fee.
xlsx· v2.0· 105 KB
What you’ll get
- Enter order economics on Inputs: value, cost, shipping and fees.
- Per order builds the waterfall from order value down to what you keep.
- Ads separates blended return on ad spend from incremental, which are not the same thing.
- Scale shows what happens to profit as you grow, which is not always upwards.
- 13 tabs, including a live dashboard, a diagnostics read-out and benchmarks
- Excel workbook with every formula visible and unlocked inputs, so you can change anything
- Worked examples built in: five filled scenarios you can switch between and edit
- Yours to keep. Works offline, no subscription, no account needed to open it

