AI Search Check
Does ChatGPT know my business exists?
Paid in full before the work starts
Buy for $250Search stopped being ten blue links for a growing share of the questions your buyers ask. An assistant reads a handful of sources and answers. If you are not among those sources, you are not in the market for that question, and nothing in your analytics will tell you.
This check answers the question directly: can these systems read you, do they cite you, and if not, what specifically is in the way.
It is the same method I teach in six lessons of my own course, run on your site.
“Who should I use for this in Dubai?”
Three sources cited. None of them you.
“Who should I use for this in Dubai?”
Readable, quotable, and named as a source.
What lands
- Where you appear today across ChatGPT, Perplexity and Google AI Overviews
- Whether your content can be used as a source at all, and what blocks it
- The queries in your market that have already moved to an answer instead of a list
- What to change, in order, to become quotable
- How to measure something that leaves no click behind
What you will hold at the end
- Whether you appear today, in the assistants that matter for your market
- The specific reasons your content cannot be used as a source, if it cannot
- The queries in your market that have already moved away from a list of links
- A way to measure a channel that leaves no click behind
What I need from you
- Your site address
- Search Console access, by invitation
- Analytics access, by invitation
- The five questions your buyers actually ask
The clock starts when payment and these have both arrived, whichever is later.
Do not take my word for it. Run it yourself.
These are the engines that run inside this engagement, live on this site, free, with no signup. Point one at your own page now.
What you buy is not the checks. It is the reading of them: which one of the findings is actually capping you, in what order to clear them, and what to ignore. The tools give you the list for nothing.
What it covers
The ground it covers, worked on your own numbers rather than on a case study.
Can they read you
Whether your pages can be fetched and parsed by an assistant at all, which is where most sites fail before anything else.
Are you quotable
Whether your content is shaped so a model can lift an answer from it and attribute it to you.
Where you appear today
Your real buyer questions, run against ChatGPT, Perplexity and AI Overviews.
Queries that moved
Which questions in your market now return an answer rather than a list of links.
Entity and context
Whether the systems understand what your business is, not just what your pages say.
How to measure it
A way to track a channel that leaves no click behind in your analytics.
Is this the right one for you?
The second list is the useful one. It is the part nobody selling anything has a reason to write.
This is for you if
- Your traffic is flat or falling and the queries you used to win now return an answer instead of a list
- You sell something people research before buying, which is where assistants are used most
- Somebody on your board has asked what you are doing about AI search and you need a real answer
- You publish good material and cannot tell whether anything is reading it
Not for you if
- Anyone wanting a guaranteed mention in ChatGPT. These systems are not bought and cannot be promised
- A site with almost no content yet: there is nothing for an assistant to use
- Anyone hoping for a trick. What works here is being genuinely usable as a source
How it works
From the moment you press the button.
- 1
You pay and grant access
The form asks for the site, read-only access to Search Console and analytics, and the five questions your buyers ask. Those are what gets tested.
- 2
I check what the assistants can see
Whether your pages can be read at all, whether they are structured to be quoted, and where you show up today against those questions.
- 3
I work out what is in the way
Usually it is not what people expect. Being invisible to an assistant is rarely about writing more.
- 4
The report lands in three working days
What to change, in order, and how to tell whether it worked without a click to count.
What people who have worked with me say
Written on LinkedIn by the people named, and still there. The brackets mark the only thing edited, which is my name. Nothing else in either is changed.
[Adam] is simply a magician when it comes to Growth and scale up for startup business
It's my pleasure to be one of your students [Adam], many thanks for everything you taught me and for mentoring me. You will always be one of the best professors I've ever met
Who is doing the work
Me. Not a junior on a template. Eight years on search and growth, more than forty startups advised, and a hundred and seventy nine lessons written on how this actually works.
- Google Digital Garage trainer
- Harvard Business School, Innovation and Entrepreneurship
- Advisor, AUC Venture Lab, since 2017
- 179 lessons written on search and growth
Recognised work
Judged by the bodies named, not self-declared.
- 2022Top 100 Sales and Marketing LeadersMADconThird year running
- 2021Top 100 Sales and Marketing LeadersMADcon
- 2020Top 100 Marketing LeadersMADcon
- 2018Best in Lifestyle and Entertainment WebsiteWAN-IFRAA site I worked on, judged by the world newspaper and news publishers association
- 2017Best Innovation New ProductWAN-IFRA Middle East
- 2017Best Entertainment and Lifestyle WebsiteWAN-IFRA Middle East
Qualified, and checkable
Every one of these names the body that issued it, so none of it has to be taken on trust.
- Harvard Business SchoolInnovation and Entrepreneurship
- DigitalMarketerCertified Search Marketing Specialist
- GoogleAdvanced Search
- GoogleAnalytics Platform Principles
- GoogleAdvanced Display
- GoogleAdvertising Fundamentals
- International Business Management InstituteCertified Strategy and Operations
- EC-CouncilCertified Ethical Hacker
- CiscoCertified Network Associate
- BCS, The Chartered Institute for ITProfessional Membership
Questions
Is this just SEO with a new name?
No. There is overlap in the plumbing, but being retrievable and quotable by a model is a different job from ranking a page, and a site can be good at one and hopeless at the other.
Which assistants do you check?
ChatGPT, Perplexity and Google's AI Overviews, against the questions your buyers actually ask rather than a generic list.
Can you get me into ChatGPT's answers?
Nobody can promise that. What can be done is remove the reasons you are excluded and make you the most usable source available, which is what this identifies.
Is it worth doing before an SEO Check?
If your traffic is fine and your worry is the shift to answers, start here. If your traffic is the problem, start with the SEO Check.
Under the service terms, every engagement is paid in full before the work starts.
Does ChatGPT know my business exists?
$250 · Report in 3 working days. Paid in full before the work starts
Not ready? I will run the same engines over your site and send you the read for nothing. Get the free read, no card and no call.